Diane Von Furstenberg blazed a couple of trails when designing the 2013 limited edition bottle for evian. She became the first American designer and the first female to have the privilege of creating a design for the French mineral water purveyor. Von Furstenberg wrapped the words “Water is Life is Love is Life is Water is...” in her own handwriting around the sleek bottle. She finished it with a DVF heart logo in red, created exclusively for the 100 percent recyclable container.
“I am so excited about this collaboration because I have always loved evian and I think drinking water is one of the most important things we can do to love ourselves and love is life!” said Von Furstenberg in a press release. “To me it is all about living life to the fullest and I am so proud to work with evian to spread such an important message.”
Von Furstenberg joins a line of iconic fashion designers, including Issey Miyake, Paul Smith, Jean Paul Gaultier, Christian Lacroix, and Courrèges, who have designed bottles for evian since 2008.
DVF limited edition evian bottle, $7.99 at shop.evian.us beginning November 5.
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