NEW YORK — The dealer New York Magazine has called "the tough, platinum princess of the Chelsea gallery scene" is taking up a larger footprint in the neighborhood. Andrea Rosen Gallery is expanding to a new space on 24th Street, reports Art in America. The 1,350-square-foot venue will share the name of the gallery's project space, Gallery 2, which occupies the back of Rosen's existing 24th Street gallery. (The exact address of the second location is not yet clear.)
Rosen, who recently made headlines by scooping up red-hot video artist Ryan Trecartin and his collaborator Lizzie Fitch, told the magazine she will open the new gallery in September with an as-yet-unnamed artist. ("It will be the artist's first solo show in New York," she promised coyly.) Rosen has also added Josephene Meckseper and Aaron Bobrow to her stable in recent months.
The dealer plans to use Gallery 2 as she did its forebear — as a laboratory to explore art with shows that place less emphasis on commercial appeal or success. Since its inception in 1999, the original Gallery 2 has hosted exhibitions of lesser-known, uncharacteristic work by Robert Mangold and John Chamberlain.
Though many recent Chelsea expansions — Pace Gallery and Hauser & Wirth among them — are showy productions that take up a large amount of square footage, Rosen plans to keep Gallery 2 petite. "It's purely about content and experience," she told AiA.
Check back soon for more details on Rosen's plans for the new space.